Privacy Policy
Last Updated: May 20, 2025
At Tanger USA, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at [Your Website URL Here], including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the “Site”). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.
1. Information We Collect
We may collect personal information from you in a variety of ways when you interact with our Site, including:
a. Personal Data You Provide Directly: When you make a purchase, create an account, sign up for our newsletter, participate in surveys, or contact us, we may collect:
- Contact Information: Name, email address, mailing address, phone number.
- Account Information: Username, password.
- Payment Information: Credit card details (processed securely by our third-party payment processors, we do not store full credit card numbers), billing address.
- Order Information: Products purchased, shipping details, order history.
- Communications: Any information you provide when you communicate with our customer service team.
b. Automatically Collected Data (Device and Usage Information): When you visit our Site, certain information is automatically collected, which may include:
- Log Data: Your IP address, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamps, and clickstream data.
- Device Information: Type of device used (e.g., mobile, tablet, desktop), unique device identifiers, and mobile network information.
- Location Data: General geographical location inferred from your IP address.
- Browse Behavior: Pages viewed, products searched for, time spent on pages, and patterns of interaction with the Site.
c. Information from Third Parties: We may receive information about you from third-party services, such as:
- Payment Processors: Information related to your transactions.
- Shipping Partners: Updates on your order delivery.
- Social Media Platforms: If you connect your social media account to our Site or interact with us through social media.
- Analytics Providers: Aggregated and anonymized data about your usage of our Site.
2. How We Use Your Information
We use the information we collect for various purposes, including to:
- Process and fulfill your orders: Manage your purchases, process payments, and deliver products.
- Provide and maintain our services: Operate and improve the functionality of our Site.
- Manage your account: Allow you to create and access your account, and manage your preferences.
- Communicate with you: Send order confirmations, shipping updates, customer service responses, and marketing communications (if you have opted in).
- Personalize your experience: Recommend products and content that may be of interest to you.
- Improve our Site and services: Analyze usage trends, troubleshoot issues, and develop new features and products.
- Prevent fraud and ensure security: Detect and prevent fraudulent transactions and unauthorized access to our systems.
- Comply with legal obligations: Meet legal and regulatory requirements.
3. Sharing Your Information
We may share your information with third parties in the following circumstances:
- Service Providers: We may share your information with third-party vendors, consultants, and other service providers who perform services on our behalf (e.g., payment processing, shipping, data analysis, marketing, customer service). These service providers are obligated to protect your information and only use it for the purposes for which it was provided.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity.
- Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency).
- Protection of Rights: We may disclose your information when we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person, or as evidence in legal proceedings.
- With Your Consent: We may share your information with third parties when you give us explicit consent to do so.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies (like web beacons and pixels) to track activity on our Site and hold certain information.
- Cookies: Small data files placed on your device. We use both session and persistent cookies.
- Why we use them: To enhance your Browse experience, remember your preferences, analyze site traffic, and deliver targeted advertising.
- Your Choices: You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.
5. Your Data Protection Rights
Depending on your location and applicable laws, you may have the following rights regarding your personal data:
- Right to Access: You have the right to request copies of your personal data we hold.
- Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- Right to Erasure (Right to be Forgotten): You have the right to request that we erase your personal data, under certain conditions.
- Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
- Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
- Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
- Right to Withdraw Consent: If we are relying on your consent to process your personal data, you have the right to withdraw that consent at any time.
To exercise any of these rights, please contact us using the details provided in the "Contact Us" section below. We will respond to your request within a reasonable timeframe, as required by law.
For California Residents (CCPA/CPRA): If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These include:
- The right to know what personal information is collected, used, shared, or sold.
- The right to delete personal information.
- The right to opt-out of the sale or sharing of your personal information (where applicable).
- The right to correct inaccurate personal information.
- The right to limit the use and disclosure of sensitive personal information. We do not sell your personal information. If you wish to exercise any of these rights, please contact us.
For EU/UK Residents (GDPR): If you are located in the European Union or the United Kingdom, you have rights under the General Data Protection Regulation (GDPR). Tanger USA is the data controller for your personal data. We process your data based on various legal grounds, including your consent, our legitimate interests, the necessity to fulfill a contract, and legal obligations. You also have the right to lodge a complaint with a supervisory authority.
6. Data Security
We implement reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, please be aware that despite our efforts, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure. We cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information.
7. Data Retention
We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).
8. Children's Privacy
Our Site is not intended for individuals under the age of [Insert Minimum Age, e.g., 13 or 16]. We do not knowingly collect personally identifiable information from anyone under the age of [Insert Minimum Age]. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from anyone under the age of [Insert Minimum Age] without verification of parental consent, we take steps to remove that information from our servers.
9. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
10. Contact Us
If you have any questions or concerns about this Privacy Policy, our data practices, or if you wish to exercise your data protection rights, please contact us:
By Email: info@tangerusa.com By Mail: Tanger USA 7901 4th St, North STE 5481, St Petersburg, Florida, 22702 USA